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May 09, 2018

Borrow Communication Best Practices from Other Industries

When crafting your communication strategy, do you stop to think about how your customers interact with other industries? If not, this is an important step …

April 19, 2018

Customer Experience Spring Cleaning Tips

It’s that time of year! There’s something about the warming weather and blossoming flowers that makes us notice the messes we ignored over the long …

March 21, 2018

Why You Need Consumer-Enabled Patient Experiences

In a fiercely competitive healthcare space, patients have more options than ever for their healthcare needs. As such, offering great medical service is no longer …

March 14, 2018

5 Reasons to Use Text Messaging to Reach Your Patients

Technology trends are constantly shifting, and staying current means your healthcare organization must evolve with the latest technology. And if you don’t, you could risk …

June 27, 2017

Patients Want to Be Involved; Take Advantage!

Today’s patients are more involved in their health than ever before, with one in six using a wearable or related health app to track their …

June 20, 2017

Reduce Your No Show Rate By 54% With This Simple Step

The days of sending post card reminders for medical appointments are long gone. Technology has advanced, consumer behavior has changed, and patient expectations have evolved. …

June 09, 2017

Want Greater Patient Loyalty? Be Consistent.

According to Salesforce, 73 percent of consumers are extremely or somewhat likely to switch brands if a company provides inconsistent levels of service. And it’s …

June 07, 2017

Connecting With Patients in a Meaningful and Customized Way

Patients want to be communicated with on their terms, but they also want meaningful and customized communication. Every communication you send should be customized not …

Reaching Patients Where They Are

Today’s world is one of instant gratification: consumers have all the apps, information, and communication methods that they need right at their fingertips. Smartphones have …

April 14, 2017

4 Ways to Securely Engage with your Patients in a Digitally Focused Market

In recent years there has been a significant shift in communication trends: patients expect healthcare providers to notice what other industries are providing their customers …

March 23, 2017

Healthcare Consumerism Drives Personalized Patient Experiences

With differing health needs, communication preferences, and previous healthcare experiences, there is no arguing that every patient is unique. However, many healthcare organizations’ marketing and …

March 11, 2017

5 Reasons You Should Consider an Automated Appointment Reminder System

Appointment reminders are something that healthcare providers continue to struggle with. Many practices still send appointment reminders manually, leaving their front desk staff to juggle …